Lazada is Southeast Asia’s leading online marketplace, with dedicated marketplaces across the Philippines, Singapore, Thailand, Indonesia, Malaysia and Vietnam.

Take advantage of quick integrations with hundreds of marketplaces, such as Lazada, with an Akeneo PIM solution implemented by 52 Northwest.


Lazada is the pioneer of ecommerce in Southeast Asia with 155,000 sellers and 3,000 brands serving 560 million consumers across the region. Lazada is focused on delivering excellent customer experiences, offering multiple payment methods including cash-on-delivery as well as comprehensive customer care and hassle-free returns. It offers a broad range of 300 million products in categories from consumer electronics to household goods, toys, fashion, sports equipment and groceries.

The platforms

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